AMD in Professional AV & Broadcast

Whilst watching TV, media and entertainment consider the journey that the content has travelled on its way to your screen. The first step is acquisition through microphones and high resolution cameras, either in the studio or on-location. Next comes production and post-production which involves mixing, switching and editing with the addition of graphics and color management. Infrastructure equipment and networks, including baseband AV routing or AV-over-IP, moves media around the studio, between departments or facilities, with tight control of synchronization and application of metadata for archival and retrieval. Encoding can then compress the media for storage or playout for distribution to the consumer, who can then enjoy consuming content on their chosen device or at the cinema. AMD offers flexible, differentiated and standards-based solutions throughout the entire workflow that combine software programmability, real-time video and audio processing, hardware optimization and any-to-any media connectivity needed for all video and vision-based systems.

Find the right tools, hardware, libraries and IP to build your next design. Or if you’re an IP developer, design house or silicon supplier and would like to partner with us on a reference design, we’d love to hear from you!